ARENI rencontre Sandrine Goyevaerts, caviste belge et autrice de divers ouvrages sur le vin pour discuter langages et inégalités autour son nouvel opus: Manifeste pour un Vin Inclusif.
We meet Sandrine Goeyvaerts, a Belgian wine merchant, journalist for Elle magazine and author of several books on wine. Her latest work, “Manifeste pour un vin inclusif (Manifesto for an inclusive wine) argues for a different use of language within the French-speaking wine world and looks at changing the language of wine could open the door to new consumers.
It’s easy to make assumptions about the wealthy, but if these assumptions turn out to be wrong, the wine trade may find itself engaging in sales and export strategies that are no longer relevant.
With this in mind, ARENI Global conducted a series of interviews with high-net-worth individuals (HNWI), to find out more about them, and how the pandemic impacted their behaviour.
Oliver Dixon is Head of Fine Wine at MMI (Maritime and Mercantile International), a subsidiary of Emirates Group. Headquartered in Dubai, it is the number one beverage distributor in UAE and Oman, supplies duty free retailers and has 17 retail stores. He spoke with ARENI and shares his insights on the local Fine Wine market and his consumers profiles.