We are Shaping the Future of Fine Wine.
Areni Global is an independent think tank dedicated to the future of fine wine. We exist to answer the big questions of our time and to address our industry’s major threats, including regulatory, environmental, and societal changes.
We do this by creating an international platform where experts and thought leaders can come together and share ideas, and by publishing key research and insights.
new podcast series
New Consumers, New Narratives
Any sector that wants to stay relevant must invest in their future consumers, and fine wine is no exception. But everywhere you look now, people are re-evaluating their relationship to alcohol, wine and food, and redefining our current understanding of luxury, lifestyle and success.
How can the fine wine sector engage with new generations of consumers in a meaningful way in such a changing environment?
upcoming event
Rethinking Education
What Does the Wine Trade Need to Become More Profitable?
At the very moment that everything is changing, it is important to take some time to evaluate professional wine education. Is it fit for purpose? How could a revised professional wine education answer some of our industry’s crucial issues?
Our latest publication is now available.
latest podcasts
Thriving Through Uncertainties: In Conversation With Lizzy Rudd
How should leaders prepare to succeed in an impossible-to-predict world? Elizabeth (Lizzy) Rudd is the Chair of Berry Bros. & Rudd, Britain’s oldest wine merchant. Founded in 1698 at number 3 St James street in London, the company still occupies…
Rethinking Education: Shaping the Future of the Wine Trade
Pauline Vicard and Felicity Carter present Areni’s latest whitepaper key findings, based on 18 months of research.
Breaking the (Young) Collector Code: In Conversation with Hamish Greening
From fun events to understanding motivation, Hamish opens the door to a new demographic.
Become a Member
Whether you are a producing or selling fine wine, you need reliable insights and data to make better informed decisions. When you become a member of Areni Global, you benefit from access to the full research program, invitations to members-only events, and more.
Leading Community
Join a community of leading thinkers. We work with experts from both within and outside of the fine wine ecosystem and create a resilient network of leading minds.
Thought-Provoking Events
Participate in both online and in-person events. We provide conversation platforms where our industry leaders collectively draft a vision for the future of fine wine.
In Depth Research
Gain access to in-depth research on key topics relevant to fine wine. We help fine wine wineries, distributors and retailers to understand how the world is changing and how that creates risks to be managed and opportunities to be seized.
Explore the Latest by Topic
✲ Climate & Environment
✲ Fine Wine Consumers
✲ Marketing & Communication
✲ Finance
Areni Global In Conversation
Listen each month as our director, Pauline Vicard, sits down with today’s policy makers and thought leaders to discuss the latest news impacting the world of fine wine.