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Salon at Larkmead – Looking Back and Looking Ahead

Salon at Larkmead – Looking Back and Looking Ahead – 22nd April 2021

Recorded on Thursday 22nd April 2021

Event description:

To kick off the new year, 12 months post COVID, Salon at Larkmead shines a spotlight on the demographics and psychographics of the fine wine drinker and take a look at the categories (of wine itself and the sales channels) that succeeded this past year. Conversations touch on the changes in the path to purchase encountered during COVID and the patterns and trends anticipated to stick in 2021 and beyond.

Moderator : Kinsey Grant, former Business Editor at Morning Brew and podcast host of Business Casual

• Liz Thach, MW – Wine Writer & Distinguished Professor of Wine
• Pauline Vicard – Executive Director Areni Global
• Rob McMillan – EVP and founder of the wine division of Silicon Valley Bank