Aromas, Structure, Texture : The Future of Fine Wine Style and Taste

From climate change to technical innovation and consumers queries, experts considered how the sensorial components of Fine Wine are likely to evolve in the next decade.

Building The Future Roads To Markets

Experts considered if and how Fine Wine is defined by the way it is distributed, and explored the relative allure of mature and growing markets.

Language, Marketing And Diversity: Rethinking The Way We Talk About Wine

Experts considered the different challenges and opportunities brought by global diversity ( consumers’ age – gender – race, Fine Wine grape varieties – winemakers’ profile-wine origin, media & gate keeper)

Experience & Fine Wine : Creating The Unforgettable

The experience economy offers a multitude of opportunities for Fine Wine. Are there any specificities particularly relevant for the Fine Wine world?How can the entire ecosystem increase their value proposition?

Business Models : When Investment Influence The Shape Of Fine Wines

Experts considered how existing business models are shaping different profiles of Fine Wines and how alternative business models could design a new kind of Fine Wines

When Provenance Is Not Enough : Promoting Quality In Competitive Markets

From Appellations d’origine & provenance based systems & wine scores to sustainability certifications and ethos-based gatherings, experts explored the future of quality protection

Digital Economy & Innovative Technology : Increasing the Value of the Supply Chain

From vineyards to distribution, experts explored how the digital economy and innovative technology can create leverage and opportunities for the global Fine Wine ecosystem